The Top 12 Best Japanese Shampoos: Reviews & Guide 2021

Kaileigh Clemons
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Have you ever heard of shampoos specifically designed for Japanese hair?

Japanese shampoos are interesting because they differ significantly from their Western counterparts. While a lot of Asian shampoos are made for hair that gets oily quickly, Japanese shampoos (sometimes called "pH balanced" shampoos) are created specifically to treat hair that’s damaged or fragile.

They are based on the concept that hair is happiest when it's balanced.

When was the last time you used a shampoo that wasn’t pH balanced?

In fact, most shampoos sold in America are more alkaline than they are supposed to be. This alkalinity is due to the fact that the companies who create shampoos use the same recipe for everyone, regardless of hair type.

However, in Asia, the PH of your shampoos and conditioners may vary. To make using the right shampoo easier, I’ve created a list of the top 12 Japanese shampoos for you.

NameCategoryProduct
Shiseido Super Mild Hair Care Set: Shampoo & ConditionerBest OverallShiseido Super Mild Hair Care Set: Shampoo & Conditioner
Kunoma Horse Oil ShampooBudget PickKunoma Horse Oil Shampoo
Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / ConditionerUpgrade PickKomenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / Conditioner

1. Shiseido Super Mild Hair Care Set: Shampoo & Conditioner

Our rating: 9 / 10

Shiseido Super Mild Hair Care Set: Shampoo & Conditioner

Check Price on Amazon

Pros:

  • Japanese Hair Care products provide best value for your money
  • 2 J-Hair care products in one set
  • Excellent product reviews

This hair care set from one of the world’s best skincare brands, Shiseido, promises softness and lustrous hair.

The set includes a shampoo specifically designed to remove buildup from the hair caused by various factors, and a conditioner to prevent synthetic conditioners from weighing the hair down.

Using these high quality ingredients in the shampoo and conditioner, these set aims to provide gentle cleansing and replenishment to the hair with just a single step.

Read more about the Shiseido Super Mild Hair Care Set: Shampoo & Conditioner

2. NEW 2017! ICHIKAMI SMOOTH AND SLEEK SHAMPOO

Our rating: 9 / 10

NEW 2017! ICHIKAMI SMOOTH AND SLEEK SHAMPOO

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Pros:

  • ichikami is a high-quality line of salon-grade hair products developed by a Japanese salon in Tokyo
  • These are not tested on animals
  • Ichikami Hair products contain two Sulforaphane ingredients that provide shielding for the hair
  • It is suitable for all hair types, even oily hair
  • ichikami contains natural ingredients like olive oil, jojoba oil, argan oil, and camelina oil
  • This shampoo and conditioner set lasts about 1 month
  • This set is sulfate, sulfite, paraben, and silicone free.
  • It is Vegan
  • It is made in japan
  • It is easy to rinse

Cons:

  • These smell strongly of aloe vera.
  • The travel size bottles used to package the shampoo and conditioner are very small. It is better to use a pump.
  • You may need to try more than one scent to find your favorite.
  • ICHIKAMI SMOOTH AND SLEEK HEALTHY SHINE OIL CONDITIONER (480g)

Read more about the NEW 2017! ICHIKAMI SMOOTH AND SLEEK SHAMPOO

3. NatureLab Tokyo Perfect Repair Conditioner

Our rating: 8 / 10

NatureLab Tokyo Perfect Repair Conditioner

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Pros:

  • Multiple hair sprays
  • Conditions hair
  • Helps with split ends
  • Lasts for days
  • Works with straight and wavy hair
  • Has spf protection

As a hairstylist I have tried virtually every hair product, and this hair spray is one of the most amazing products on the market.

Read more about the NatureLab Tokyo Perfect Repair Conditioner

4. POLA FORM SHAMPOO L size 550mL(Soft type) –NEW-

Our rating: 8 / 10

POLA FORM SHAMPOO L size 550mL(Soft type) --NEW-

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Pros:

  • Odorless, Clear, Clean, Refreshing
  • Lathers very well
  • Vegan and cruelty-free, safe to use on all hair types
  • Free of Paraben, mineral oil, 1,4-dioxane, type ingredients
  • Suitable for all hair types
  • Made in Japan

Cons:

  • Does not lather as much as normal shampoo
  • Dilutions can cause issues with effectiveness

Pola Formula contains ingredients such as Keratin, Low molecular weight polyethylene, and amino acid which are known for their ability to increase the growth of hair to make your hair grow stronger and faster.

It's vegan and cruelty-free.

In addition to keratin, this shampoo also contains a soft ion exchange water which helps to create a superior hair texture.

Read more about the POLA FORM SHAMPOO L size 550mL(Soft type) –NEW-

5. Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / Conditioner

Our rating: 8 / 10

Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / Conditioner

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Pros:

  • Both Shampoo and Conditioner are Free of Silicones, Parabens, Sulfates and Colorants
  • Moisturize and protect your hair without weighing it down
  • Hydrates Hair

Dyes may cause color-Backed hair. However, bleaching ash remains in the hair.

Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment is designed as Japan’s first premium brand for healthy, youthful hair. This Japanese shampoo works to moisturize and tame your current hair without weighing it down.

It is added with protein, coconut extract, and other natural ingredients to provide smooth, soft hair. It works well for both fine and coarse hair types alike, making it a good option if you have long hair.

Read more about the Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / Conditioner

6. Kunoma Horse Oil Shampoo

Our rating: 7 / 10

Kunoma Horse Oil Shampoo

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Pros:

  • It nourishes, volumizes, and adds shine to your hair
  • It eliminates frizz and improves manageability
  • 100% free of parabens, sulfates, and phosphates, so it’s safe to use for color-treated hair
  • It helps fight against hair loss

Cons:

  • You really need to massage it well into your scalp for effective results
  • It’s a bit expensive for some hair types

The Kunoma Horse Oil Shampoo contains horse oil, shea butter, and argan oil. Plus, it has an amazing antioxidant that will help keep your hair healthy.

This shampoo also has anti-aging properties as it helps fight against hair loss.

You also need to squirt some of it onto the palms of your hands and really massage it well into your scalp. The result is a healthier, shinier, and stronger hair.

Read more about the Kunoma Horse Oil Shampoo

7. TAMANOHADA 004 Gardenia Natural Hair Shampoo

Our rating: 7 / 10

TAMANOHADA 004 Gardenia Natural Hair Shampoo

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Pros:

  • No silicone
  • Non-irritating
  • Effortless to apply
  • Leaves hair shine
  • Moisturizes hair strands
  • 8 months of safe use
  • Excellent on reducing split ends
  • Deep cleaning
  • Well-formulated
  • Green tea ingredient

Cons:

  • Expensive
  • Ideal for few types of hair and skin
  • Takes time to see result

This organic hair therapy contains green tea extracts. It not only deeply cleanses your hair, but also keeps hair strength in the long run. This shampoo for silky, smooth and healthy hair can be used by men and women of diverse ages.

It is designed to offer treatments for an oily, damaging hair, damaged natural hair, struggling to maintain healthy hair, and colored hair.

This hair care product by Tamanohada, a Japanese hair care brand, comes with a reasonable price. It can be yours if you purchase it from a well-known online retailer.

Read more about the TAMANOHADA 004 Gardenia Natural Hair Shampoo

8. Shiseido AQUAIR

Our rating: 6 / 10

Shiseido AQUAIR

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Pros:

  • Feels absolutely luxurious when washing your hair
  • Leaves hair feeling silky smooth
  • The conditioner makes your hair feel silky smooth with just one wash
  • It smells fantastic; very refreshing!
  • Leaves hair feeling clean and healthy looking
  • Hair feels soft and silky smooth
  • The conditioner contains a lot of great ingredients; however, it doesn’t weigh down your hair

Cons:

  • Runs out very quickly
  • It’s very expensive
  • The packaging is horrible
  • The Conditioner can be over-powering
  • Feels too sticky at times

Shiseido is a respected Japanese skincare company. I’ve used many of their products before and am a huge fan of the company. I had high hopes for their shampoos, conditioners, and treatments based on the popularity of their other products but was extremely disappointed.

I gave it a try anyway and put it to the test, washing my hair every day for a week. Here are my results:

Cons:

Read more about the Shiseido AQUAIR

9. Lebel Cosmetics

Our rating: 6 / 10

Lebel Cosmetics

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Pros:

  • Natural seabed ingredients
  • This shampoo can be used for a long time

This is a shampoo with a richness-of-sea ingredients with fresh scent of seaweed. It is safe for all hair type. This shampoo is able to keep your hair clean for a long time. It is really a recommended product to buy.

Read more about the Lebel Cosmetics

10. KRACIE Naive Shampoo Peach Pump Moist

Our rating: 6 / 10

KRACIE Naive Shampoo Peach Pump Moist

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Pros:

  • Great moisturizing effect
  • Attractive packaging
  • Great for all hair types
  • Good price

If you have thick hair with a lot of natural oils, it’s often hard to find a good shampoo that cleans it without making it look limp and greasy. THIS shampoo is fantastic. I have thick, wavy, very oily hair, but since I started using this, it has been much more manageable. I still have to wash it every other day, but it’s not greasy. It leaves my hair very soft and manageable.

Read more about the KRACIE Naive Shampoo Peach Pump Moist

11. Shiseido Volume Touch Shampoo and Conditioner 500ml

Our rating: 5 / 10

Shiseido Volume Touch Shampoo and Conditioner 500ml

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Pros:

  • The scent is pleasent
  • Perfect for fine hair
  • Works with dry hair

Cons:

  • Some users found it doesn’t better hair quality
  • Costs a little more than other options

The Shiseido Volume Touch hair products claim to be “tools for creating thickness and volume in fine, limp hair.” It is meant for men and women with thin, flat hair.

This shampoo is named Touch because of the fact that it is able to give you touchable volume, which is something the finished result is guaranteed to do.

Fast-moving strands resist gravity. A fine texture enhances. A soft feel maintains. A thickness revitalizes. Touchable volume is the effect. Shiseido Volume Touch promises to transform flat, thin hair into locks with bounce and volume that stay put.

Read more about the Shiseido Volume Touch Shampoo and Conditioner 500ml

12. Reveur Non Silicon Moist & Gloss Shampoo & Conditioner 500ml Set

Our rating: 4 / 10

Reveur Non Silicon Moist & Gloss Shampoo & Conditioner 500ml Set

Check Price on Amazon

Pros:

  • Best smelling shampoo and conditioner I have ever tried
  • It does not leave a white residue

(2 Pcs)

This hair care set by Reveur is made with botanical extracts, a blend of avocados, and almond oil to moisturize hair. If you’re worried your hair becoming a grease-ball like many other shampoos then don’t worry. It rinses out easily and your hair will still smell amazing.

It comes with a light fragrance that is feminine and clean, and it increases hair shine. The conditioner is very light and won’t leave your hair greasy. My hair after just a few washes feels a lot silkier and softer than before.

Read more about the Reveur Non Silicon Moist & Gloss Shampoo & Conditioner 500ml Set

Frequently Asked Questions (FAQ)

What is the best Japanese shampoo?

The shampoo smells great, provides essential cleansing and is 100% safe for all hair types.

The Shampoos by Biolive are great for hair loss, because it contains panthenol and zinc, that stimulates hair growth and prevents hair loss.

For shiny and soft hair you should use this shampoo with natural oils.

For colored hair this shampoo is a great choice; it protects it from damage and strengthens it.

What is the number 1 hair care brand?

The number one brand of hair care products is Redken, according to the readers of Best Product Reviews. This company was founded in New York in 1980 and quickly became one of the most popular hair care lines in the world.

So how did Redken come to be the number one hair care brand? First, the founder, Anhut Suher, was one of the leaders of the movement to mix chemicals and organic products in order to give better results than the then-popular hard pomades.

This combination of organic and non-organic ingredients is what makes Redken one of the leading premium hair product brands. In fact, Redken is comprised of more than 130 products that can be used for a variety of needs, including color and styling products for men and women, professional hair products, shampoo products, and more.

What is the top selling shampoo?

While there are numerous brands of shampoo on the market, one brand, in particular, is extremely popular among women of all ages and levels of respectability: It’s Pantene, a worldwide brand known for its effective and widely praised professional-grade shampoos that are designed to be gentle, and calm different types of hair.

While there are numerous types of Pantene, they all share one similarity that keeps this brand well-recognized and prominent: The Pantene Pro-V formula is designed to keep hair sleek and shiny, and to keep it soft for a longer period of time.It’s this formula that has sold millions of units and has led Pantene to become such a successful brand.

Which is the No 1 shampoo in India?

My aunt who is 52 years old suffers from severe hair loss. She has tried a lot of shampoos both natural and chemical. And the result was always the same. Her hair would just fall out in the shower and nothing could reverse the process.

Being an A-list celebrity, she couldn't afford to lose her hair, so she tried the chemical products even though they were damaging her scalp and hair. Finally, her hairline stopped receding and she started to regrow hair. It took about 6 months and she lost a few more strands, but she started to regrow hair in the front.

The one thing she did not like was that after showering she felt greasy. So, she researched for a product which she could wash her hair with, that didn't make her hair feel greasy.

Conclusion

Did you know that there are more than 70,000 shampoos and conditioners for sale in the US? And of these 70,000+ potential products, only a very small number can actually claim to be authentic Japanese hair care products. We have reviewed the best Japanese shampoo you can find in today. We have included the best Japanese shampoo and conditioner reviews of 2019 and we hope you can find your dream duo on this list.

Our Recommendation

NameCategoryProduct
Shiseido Super Mild Hair Care Set: Shampoo & ConditionerBest OverallShiseido Super Mild Hair Care Set: Shampoo & Conditioner
Kunoma Horse Oil ShampooBudget PickKunoma Horse Oil Shampoo
Komenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / ConditionerUpgrade PickKomenuka Bijin Moisturizing Hair Shampoo and Hair Treatment / Conditioner